Sweet Cheeks’ mission is rooted in the importance of helping to improve the quality of life for babies in the city by providing basic needs such as diapers. (Courtesy photo)

Sweet Cheeks Diaper Ministry – a non-profit organization that donates diapers to low-income families every month – is making a special ask in conjunction with Diaper Need Awareness week.

This year, Diaper Need Awareness Week is Sept. 24-28 and Sweet Cheeks has targeted collecting about 100,000 diapers.

Cori Smith, founder of Sweet Cheeks Ministry, says every diaper bank in the country observes National Diaper Need Awareness Week.

“It was started by the National Diaper Bank Network to bring national attention, and mobilize efforts to end diaper need, a hidden consequence of poverty. This is usually the third week in September,” said Smith. “We host several other diaper drives throughout the year, most notably a Mother’s Day drive and a Christmas drive.”

During this diaper drive, the organization is partnering with The Urban Child League, University of Memphis, Dads and Diapers, and Le Bonheur Children’s Hospital.

Since its founding in 2014, Sweet Cheeks has been able to help hundreds of families.

“(W)e have donated over 50,000 diapers, including 10,000 shipped to Puerto Rico for Hurricane Maria disaster relief efforts,” said Smith.

Sweet Cheeks’ mission is rooted in the importance of helping improve the quality of life for babies in the city by providing them with the basic needs such as diapers. According to the organization, one in three Memphis families struggle to afford diapers.

Smith said the goals for diaper week is to “Raise awareness and support efforts to educate people about diaper needs and encourage people and interested groups and organizations to observe and support Diaper Need Awareness Week through appropriate programs.”

There are multiple ways to help Sweet Cheeks reach its goal. Companies, schools and churches can host diapers drives and collect diapers. The drives are the major source of diaper donations for the organization. Individuals can also host a Diaper Party and ask friends and families to donate diap.

Drop-off locations for diaper week include Germantown Middle School, Crosstown Concourse and Memphis Public Libraries.

If you aren’t able to donate diapers, the organization has an Amazon Wishlist.

If you are in need of diapers or want to help, you can find more information on https://www.sweetcheeks diaperministry.org and contact the organization.

“Sweet Cheeks primarily gives to partner agencies. By being intermediaries, we limit duplication of services, reduce administration expenses and work together to solve a basic human need at the community level,” said Smith.

“Most families with a need for diapers also have other needs that can be best addressed to these agencies.”