The music power couple have turned to the same company they used to trademark their own names as well as daughter Blue Ivy‘s, reportedly filing new trademarks for the names Rumi Carter and Sir Carter. According to TMZ , the trademarks were applied for on Monday, June 26, right around the time that the twins came home.
Rumi is apparently an homage to the 13th century Persian poet with that name, with his most famous poem containing “Sir:”
“Bring the pure wine of
love and freedom.
But sir, a tornado is coming.
More wine, we’ll teach this storm
A thing or two about whirling.”